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The Web Is One Sketchy Place in Squarespace's Super Bowl Teaser
Website design service Squarespace has posted a teaser for its Super Bowl ad, which paints a pretty dreary picture of today's Internet. Opening on a face-swapped baby, which is creepy enough, the ad...
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Arnold Schwarzenegger Will Make a Super Bowl Ad Appearance for Bud Light
Arnold Schwarzenegger, one of the world's top celebrities and not one prone to starring in U.S. ads, will appear in one of this year's Super Bowl spots for Bud Light. A source today confirmed to...
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Bud Light Teases Super Bowl Ads With Arnold, Reggie Watts, Don Cheadle
Just a day after we learned that Arnold Schwarzenegger would appear in one of Bud Light's Super Bowl ads, Anheuser-Busch InBev has released six teaser clips for the celebrity-stacked spots. The ads...
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Bruno Mars Isn’t a Superstar Like Other Super Bowl Alumni, and That’s Why...
The Super Bowl has long been America’s game and the leader in using spectacle to engage sports fans. As the event has grown in size and grandeur, it has thrilled millions with its glitz, glamour and...
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Dannon's Super Bowl Ad Will Be a Full House Reunion
Have you dared to dream that a reunion of the Full House uncles might someday be in the cards? Well, in the immortal words of a young Michelle Tanner, "You got it, dude." That's right, children of the...
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Volkswagen Pledges to Put Everything You Love in One Super Bowl Ad
If you like puppies, bikinis, babies, dinosaurs, pirates, Carmen Electra and Abraham Lincoln, then have I got the Super Bowl ad teaser for you. Volkswagen, always a highly anticipated advertiser in...
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CarMax Re-creates Its Super Bowl Ad Shot for Shot With Puppies
It's the eternal Super Bowl conundrum: Make a funny ad with people, or make a funny ad with puppies? If you're CarMax, you do both. For its first Super Bowl appearance since 2011's "Kid in a Candy...
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USA Today Expands Super Bowl Ad Meter
USA Today is expanding its Super Bowl Ad Meter program this year, adding a layer of analysis to show how well the high-stakes ads performed by audience segment. Last year, the Ad Meter opened up...
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GoDaddy Unveils the First Super Bowl Ad of Its Post-Sleaze Era
GoDaddy, which this fall promised no more sleazy Super Bowl commercials, still shows plenty of skin in its first ad for this year's game—but it's mostly male, and it's absurdly pumped up. The...
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The Muppets Mentor Terry Crews in Toyota's Super Bowl Ad
After watching Terry Crews scream his way through many an Old Spice ad, it's hard to imagine him as boring. But that's the premise of Toyota's upcoming Super Bowl ad for the Highlander, in which Crews...
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Newcastle Brown Ale's Super Bowl Ad Teaser Is the Best You'll See This Year
God bless Newcastle Brown Ale. As much as we all enjoy advertising when it's good, so much of it—as Newcastle would say—is bollocks. The British brewer (with help from Droga5) has always excelled at...
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Yellow Gets the Starring Role in M&M's Super Bowl Spot
A year after the Red M&M belted out Meat Loaf's "I'd Do Anything for Love (but I Won't Do That)," it's Yellow's turn to take the spotlight during the Super Bowl. The Mars candy brand just released...
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Sarah McLachlan Pleads for Audi's 'Misunderstood' Doberhuahua
Perhaps known as well these days for her heartbreaking animal PSAs as for her 1990s hit singles, Sarah McLachlan shows in a new Audi Super Bowl ad teaser that she doesn't always take herself too...
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Stephen Colbert Is Excited That You're Excited for His Wonderful Pistachios...
As celebrity Super Bowl endorsers go, Stephen Colbert is somewhat unique because he's actually funny. He's amusing even in the few seconds of the teaser below for his Wonderful Pistachios ad airing on...
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U2 Will Debut New Single in Super Bowl Ad as AIDS Fundraiser
Rumors have been fluttering around fan sites for weeks, but now it's official: U2 will star in a Super Bowl ad co-sponsored by Bank of America and Bono's high-profile nonprofit, (Red). The band plans...
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Poll: Who Is the Best Super Bowl-Winning QB Brand Endorser Ever?
According to marketing firm Steiner Sports, there are seven Super Bowl-winning quarterbacks that—out of the few dozen in history—stand out as brand endorsers. Check out the list below, including each...
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SodaStream Super Bowl Ad Rejected Again for Calling out Coke and Pepsi
In what has apparently become an annual tradition of feigned outrage, SodaStream says its proposed ad for this year's Super Bowl has been rejected for mentioning Coca-Cola and Pepsi. The marketing...
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Oikos Super Bowl Ad Likely Won't Satisfy Full House Fans
If Dannon's Super Bowl ad teaser left you hoping for a Full House-themed spot in the big game, you're probably going to be disappointed. The Oikos Greek yogurt ad starring John Stamos is now live on...
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Fox Sports’ Erin Andrews Discusses Her Dream Come True of Covering the Super...
SpecsWho Erin AndrewsAge 35New gig Sunday marks Andrews’ first stint as a Super Bowl sideline reporter.Continuing gig Fox Sports reporter and studio host, Fox College Saturday (FS1)How does the Super...
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NFL’s Presence Continues to Grow Among Women, and Marketers Are Taking Note
Football isn’t just for guys, and marketers are getting wise to it. Joining the lineup of historically testosterone-fueled Super Bowl parties this year is one co-hosted by Shape, a women’s magazine;...
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