9 Eye-Opening Digital Marketing Stats From the Past Week
It's been a big week in digital marketing, thanks largely to Super Bowl 50. Here are 9 stats that caught our eye in the past several days: 1. Mobile-social video views rival ... the Super Bowl?...
View ArticleNike Athletes Dropped Some Insane Product on Fans in San Francisco Last Weekend
While many advertisers were shelling out millions of dollars for TV slots on the Super Bowl broadcast last Sunday, Nike was on the ground in San Francisco getting much more up close and personal with...
View ArticleIt's a Week Later. Do You Recall the Brands Behind These Famous Super Bowl...
Remember those amusing Super Bowl commercials from a week ago? Sure you do. Remember the brands behind them? Well, not so fast. A week after Super Bowl 50, we caught up with some New Yorkers and...
View ArticleHow Cannes Still Inspires and Surprises, and Why It Still Really Matters
When I used to buy agencies, I discovered something that the consultants already knew. All agencies say the same thing. You can pretty much predict the exact words—media-neutral, idea-driven, brand...
View ArticleSnapchat Launches a Colossal Expansion of Its Advertising, Ushering in a New...
Imran Khan was an internet-focused investment banker at Credit Suisse, where, in September 2014, he orchestrated Chinese ecommerce giant Alibaba's high-profile IPO. Three months later, his star rose...
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